ALFREDO MARIANO  ALF
CREATIVE AND OWNER AT BROU CAFÉS



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  1. Fridge Water BRASTEMP
  2. Beautiful Dreamer PFIZER
  3. Bell's Bandana OMO 
  4. Only Galaxy SAMSUNG
  5. It's Starts Here SANTANDER
  6. The Magic is On SAMSUNG
  7. The Song of Perrengue PEPSI
  8. Ticket Cats Santander
  9. Another Bag sAMSUNG
  10. Cheers Like This? I'm Bet! PEPSI
  11. Microcases Office PEPSI
  12. New Uncomplicated Era SAMSUNG


PROJECT

02.    Beautiful Dreamer
Pfizer, DM9, 2021.  Rules: Concept and Art Direction




Client: Pfizer 
Agency: DM9DDB
Rules: Concept and Art Direction

FAP (Familial Amyloid Polyneuropathy) is a rare generic disease that causes body numbness, chronic pain, muscle atrophy and loss of movement and there's no cure. Treatment of the disease can halt its progression. Pausing a terminal illness allows people to not pause their dreams, giving them a chance to live them. This is the story that Beautiful Dreamer brings, in addition to warning about the symptoms, it signals that there is a treatment and that with it you can follow your beautiful dreams. All told with the beautiful Beautiful Dream track, created by Richard Crooks in 1937.

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