Classics Meet TimelessCREATIVE DIRECTION, ART DIRECTION
Our challenge was to unite the consumption of Johnnie Walker with a memorable cocktail experience, and to co-create this great project, we called Facundo Guerra, one of the strongest names in São Paulo nights, and the Diageo World Classes Bartenders team. Inspired by New York's Speakeasies, we created a hidden bar in downtown São Paulo. An unusual narrative that starts from a flower shop at the back of a traditional French restaurant in the city, where people found the most classic and timeless cocktails made with the best Diageo labels, all in an extremely intimate and Instagrammable environment.
This bar still exists today, under the management of Facundo Guerra, in partnership with Diageo and takes the name of Infini, in Largo do Arouche in São Paulo.